1.Is it safe for your baby?
Your family' safety is paramount. We are absolutely intransigent when it comes to yours and your baby' safety. Is something is deemed unsafe after our review, we simply won't include it in our site. If a product is safe under certain conditions, we will explicitly call those out so you know how to properly use it.
2.Does it solve a real problem?
It might seem like a stupid question, but with so many baby products playing on parents fears of missing out, we see a lot of stuff that you just simply don't need.
None of those will ever be included in our reviews.
3.Is the price right?
Finally, we want to make sure that the price is reasonable. You shouldn't over-pay for something just because it's new or comes from a big brand.
We include items prices in our reviews score, so if a product is overpriced, its rating will be negatively affected as a result. We also search for the best possible deals for you online.
